Tuesday, 22 May 2012
What you should know for Media in the online age
Information about what the examiners are looking for, what you need to know about your case studies and other general data (facts, figures) you should know before going into the exam.
MOLA What You Should Know
Tuesday, 15 May 2012
Trying to revise or missed a week?
If you missed a week or are trying to revise, if you look at the collection on Media Online theory on SCRIBD - linked on the top right of this blog - you will be able to access each week's sheets and follow the work we've been doing.
Each sheet shows what we did and what you are/were expected to do. There's a summary of the work covered so far on each sheet so you can check if you're ready. If you've attended all the lessons then you should have all this work.
The sheets are numbered and entitled with the word 'homework'.
This constitutes, roughly, the scheme/outline of work followed for the unit.
Each sheet shows what we did and what you are/were expected to do. There's a summary of the work covered so far on each sheet so you can check if you're ready. If you've attended all the lessons then you should have all this work.
The sheets are numbered and entitled with the word 'homework'.
This constitutes, roughly, the scheme/outline of work followed for the unit.
Sunday, 15 April 2012
Tuesday, 27 March 2012
Thursday, 22 March 2012
Tuesday, 20 March 2012
Wikinomics Summary - Tapscott & Williams 2006
Since you can get this for free on the internet, it seems mad to not allow a TEACHER to add this to their EDUCATIONAL website - however, welcome to the madness that is the internet. SO, to view the summary, follow the LINK
Thursday, 15 March 2012
Examples of some companies adapting to a digital world
Here's Maggie Lonergan, managing director of marketing services at Fortune Cookie, explaining the latest buzzword, phygital, and why it's the future of digital marketing. She discusses Xerox and 1-800-Flowers (both US) and Tescos in Korea (known as 'Homeplus')
LINK - Successful Marketing is both physical and digital
LINK - Successful Marketing is both physical and digital
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