Thursday 19 September 2013

Website users bloggers to create it's ad content..impact on advertising industry if this takes off??

Take a look at this short article..

a magazine is using it's own readers to create ad content then getting income from the brands the bloggers are advertising - cuts out the middle man (the agency and platform controllers (like sky/virgin/bbc/The Times/The Sun/Cosmopolitan/GQ etc)) who won't get any fees or commissions and the content is expected to be more preferable for the other visitors to the site as it's made by 'similar' people (assumed as they're reading/following the same site).

OH DEAR?? or another flash in the pan??  See HERE

Thursday 5 September 2013

Week 1 4/9/13 BBC2 10pm "The Culture Show: Youtube - the future of tv?"

Your task this week is to
1. Start a new blog, admin Mrs T and it will be linked here
2. If you missed the lesson, watch the video
3. Choose your own Internet TV Channel, broadcast regularly by a 'teen' in a bedroom, with several thousand subscribers. For the next six weeks, watch the channel and post updates on your blog, noting info like when and how often the updates were made and how many views they got (and how quickly). You should look at what else happens - who comments? how often? is this TV as dialogue?? how is social media used/referred to?