Tuesday, 27 March 2012
Thursday, 22 March 2012
Tuesday, 20 March 2012
Dan Gilmor - We Think Podcast
Listen to the podcast HERE
Wikinomics Summary - Tapscott & Williams 2006
Since you can get this for free on the internet, it seems mad to not allow a TEACHER to add this to their EDUCATIONAL website - however, welcome to the madness that is the internet. SO, to view the summary, follow the LINK
Thursday, 15 March 2012
Examples of some companies adapting to a digital world
Here's Maggie Lonergan, managing director of marketing services at Fortune Cookie, explaining the latest buzzword, phygital, and why it's the future of digital marketing. She discusses Xerox and 1-800-Flowers (both US) and Tescos in Korea (known as 'Homeplus')
LINK - Successful Marketing is both physical and digital
LINK - Successful Marketing is both physical and digital
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